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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant Posters
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Rating:  -
I spotted this book in the Harvard Business Review magazine a couple months ago. I took it out of my local library and after the first chapter stopped reading it returned it and immediately bought a copy. This is a book that requires a notepad, two or more highlighters, and those postit flags to mark the important things to remember.
I literally couldn't put it down. I have used their Strategy Canvas to help our company work on developing a strategic plan for an entire new product offering.
Incredible look at strategy, a must read for business owners, managers and certainly Strategic Planners.
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A must read book for any one who intend to start a business or who want to enhance their existing one. It clearly lays down the protocol to identify the untapped markets. Brilliant presentation.
Regards,
Arun.
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Blue Ocean Strategy approaches business from a different perspective. By properly positioning your business you can eliminate the competition. In a world where businesses battle for market share Blue Ocean Strategy is a must read. Push Button Investing in Real Estate
Ron Draluck, author of Push button Investing in Real Estate
Rating:  -
Yes, it'd be useful if replication of past successes could ensure a glorious future. However, accomplished practioners know that this isn't the case! The authors have selected specific examples that serve their thesis and have repurposed valuable but somewhat dated concepts developed by Michael Porter and the Boston Consulting Group. Moreover, the Strategic Grid Technique, while a useful tool, seems a pale copy of QDF. In my opinion, there is neither academic breakthrough nor deep critical thinking here!
Rating:  -
Outstanding book. For those who has an entrepeneurship mind set can not stay without reading this book.
Blue Ocean is the name of the game from now on.
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